Kalyan Jewellers expands retail footprint in Gujarat

Kalyan Jewellers, one of India’s largest jewellery brand has announced the launch of its first retail outlet in Jamnagar. The new showroom will be located at the prominent city center location opposite Dhanwantri Ground near Welcome Tower. This will be the jewellery brand’s 5th showroom in the state of Gujarat. Keeping in mind COVID protocol requirements, the showroom will be launched virtually by Chairman & Managing Director, TS Kalyanaraman on 24th April, 2021 at 10 AM.

As part of the launch offer, Kalyan Jewellers has announced up to 50% off on VA for gold jewellery, up to 25% discount on the purchase of diamond jewellery* as well as up to 20% discount on the purchase of uncut and precious stone jewellery*. Adding further delight to the customers’ jewellery purchases,  is the Old Gold Exchange Offer, where customers can extract maximum value on the exchange of old gold jewellery at Kalyan Jewellers with 0% deductions*. The offer is valid until 30th May, 2021.

Talking about the launch of the showroom Mr. T S Kalyanaraman, Chairman and Managing Director, Kalyan Jewellers said, “The state of Gujarat has always been an important market for us; in 2012, we opened our first showroom outside South India in Ahmedabad, Gujarat. Since then, we have consistently opened showrooms across the state and have been witnessing an increase in our customer base in this part of the country. Today, are all set to enter the 5th largest market in Gujarat with our showroom launch in Jamnagar. The new investments in this region is part of our strategy to strengthen our retail footprint and also make the brand more accessible to our customers. We aim to continue to offer our patrons with a personalized and service-backed shopping experience across our showrooms. We have also put in place strict hygiene measures across all our showrooms, to ensure the safety of our customers”

The new showroom in Jamnagar will offer exquisite and exclusive designs of gold, diamond and studded jewellery from the brand’s extensive range of collections. The new standalone showroom will offer a safe and hygienic shopping environment, and will retail market specific hyper-local jewellery designs. In Gujarat, Kalyan Jewellers already has been present in key markets such as Rajkot, Ahmedabad, Vadodara and Surat.

The launch of the Jamnagar showroom is part of the first phase of expansion plans after the IPO launch in a bid to strengthen the brand’s presence across the country. Kalyan Jewellers is additionally opening 13 showrooms across India. The launches in Kerala, Tamil Nadu and Telangana are also scheduled for April 24th, 2021 and those in Mumbai, Delhi and Nashik will be on June 4th, 2021.